Domino's

Domino’s were the hero sponsor of Toby Tarrant’s epic unicorn adventure!

In October 2024, the Radio X presenter went on an adventure like no other – pedalling over 50 miles across 5 days, all on a unicorn pedalo. Whilst this might sound straight-forward, it was far from it. Toby battled the UK weather, changes to the route, and a whole lot of time on his own with his trusty unicorn ‘Talullah Sparkle Party’. 

Domino’s were there every step of the way, with a station takeover on Radio X.Championed by Chris Moyles and the breakfast team, the challenge proved to be a hot topic, resulting over-delivery of the on-air activity. Domino’s even took their delivery service to the next level by delivering pizza directly to Toby on his pedalo, serving as entertaining social content.

Toby was joined by many guests along the way, including his mum, wife Pippa, and some of the incredible people supported by our charity projects.

He finished the challenge having raised an INCREDIBLE amount of over £250k for Make Some Noise!

If you’re interested in sponsoring a similar, celebrity-led challenge and creating an impactful charitable partnership with Make Some Noise, we'd love to hear from you.