Quaker Oats

Quaker Oats sponsored Capital’s ‘All-Day Breakfast’ show for our biggest fundraising event of the year, Make Some Noise Day, led by Jordan North.

With a little help (and a few surprises) from his I’m A Celebrity… Get Me Out of Here! mates, Jordan tackled a series of challenges, all whilst being ‘fuelled by Quaker Oats’, supporting the roll-out of their new key messaging. For every challenge he completed, our amazing All-Day Breakfast partner, Quaker Oats, made a generous donation, integrating them seamlessly.

Throughout the partnership, Quaker Oats featured prominently across our digital and social content - through verbal mentions, captions, or product placement with prominent branding. They were front and centre of Capital FM’s Make Some Noise Day activations.

Thanks to Quaker Oats, Capital, and Jordan North, the adventure was unforgettable - brought to life across radio, digital and social platforms for everyone to enjoy!